In recent weeks, I’ve heard from various sources that Republicans were shifting resources toward the race in Iowa Senate district 15. The longtime Democratic seat covering most of Jasper County and eastern Polk County is open because of Senator Dennis Black’s retirement. A district map is after the jump.
Confirming that Senate district 15 is a priority for both parties, positive ads for both candidates are now running on Des Moines area radio stations. Forty days before the election is relatively early for paid advertising to begin in an Iowa state legislative campaign, but with more Iowans voting by absentee ballot, candidates can’t afford to wait.
After the jump I’ve posted the transcript of the radio spot promoting Republican Crystal Bruntz and what I could remember from the Democratic ad promoting Chaz Allen. I’ll update this post with a full transcript if I can catch it on tape. UPDATE: Added the transcript below.
Allen’s commercial sounds more effective to me. For part of the time, the candidate speaks in his own voice, and the script connects him to economic development in the Newton area, where he was mayor and now heads the Jasper County Economic Development Corporation. The Republican ad for Bruntz wraps biographical information around a more generic “she’ll help grow the economy for our children” message. It does not give listeners any clue where the candidate is running for state Senate. The pro-Bruntz spot has one good feature: it doesn’t start out sounding like a political ad, which probably keeps some listeners from instantly changing the station.
I will be surprised if Bruntz pulls out a victory here. My sense is that Republicans are targeting Senate district 15 for lack of a better idea. Having failed to recruit a top-tier candidate in Senate district 27, they seem to recognize that beating three-term State Senator Amanda Ragan of Mason City isn’t in the cards. But Republicans need at least two pickups to gain an Iowa Senate majority (assuming they hold all their current seats, no easy task). Aside from Ragan’s seat, the only other Democratic-held district on the ballot where Republicans have a voter registration advantage is Senate district 5, now held by Daryl Beall of Fort Dodge. They will go all-out for Beall’s seat, but they need at least one more gain.
Not only is Senate district 15 an open seat, it looks fairly competitive on paper with 13,869 active Democrats, 12,632 Republicans, and 13,542 no-party voters according to the latest figures from the Iowa Secretary of State’s Office. That’s more promising for the GOP than other seats they could shoot for. I can’t see a Steve King staffer winning Ames-based Senate district 23. The Republican nominee in Senate district 29 is an amateur who had $50 in the bank four months before the election. While Republicans have an experienced office-holder running in Senate district 49, the voter registration numbers favor Democrats more there, and Senator Rita Hart is a hard-working incumbent.
Any comments about the Iowa Senate races are welcome in this thread. I appreciate tips from Bleeding Heartland readers on any direct mail, radio or television advertising for or against state legislative candidates. You can either post a comment on this site or send a confidential message to desmoinesdem AT yahoo.com.Continue Reading...